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A Brief History of Morrison Media LLC: Our Mission and Purpose, by Peter Morrison, Founder

Dear Friend,

Many people who visit our website for the first time are puzzled at how a relatively small company like ours can claim to be the “World’s Most Comprehensive Test Preparation Company.” A brief history on how we came about might be appropriate.

I founded this company to help people succeed on their standardized tests.

Standardized tests can make a big difference in someone’s future. As I took various examinations in my academic and professional life, I gained a better appreciation of what goes on behind the scenes in the testing industry.

For example, some of the large testing organizations have clear conflicts of interest. Many of them claim to serve the public interest and receive taxpayer subsidies in the form of 501(c)(3) status from the IRS. In reality, most of them just take their "profits" and write them off as tax-free salaries and bonuses to their staff and board members.

This is why so many exams cost so much to take. The testing companies have a monopoly on people's future, and they take advantage of their position by charging the highest possible exam fee that test-takers can bear.

Also, many of the testing companies offer their own test preparation- while simultaneously claiming that test preparation is unnecessary since their exam is “fair to all test-takers.” Think about it: if the same group who claims that test preparation isn’t necessary for their exam is also selling their own test preparation materials, then there is a conflict of interest: either the exam isn’t fair or their “official” test preparation is just an excuse to get more money out of vulnerable test-takers.

Though I had done well on many exams in my academic career, it still concerned me that examinations could impact people so much, and that available resources to prepare for those examinations were often limited.

One of the first things I knew I needed to do was to build a staff of qualified experts in a variety of fields- any field where people were subjected to high-stakes tests that determined their future. Then, with the help of their expertise, we began to offer a larger and larger catalog of test preparation.

After years of further product development, we now offer the world’s largest catalog of test preparation products.

Don't get me wrong.  I am not one of these people who are opposed to testing or to standardized tests in general; I don't think tests are inherently biased or that they're necessarily unfair.  In fact, I oppose many of the efforts by large testing organizations to "dumb down" their tests to suit politically correct demands for "fairness".

My opinion is that standardized testing is one of the most useful tools we have to measure aptitude for learning, place people in appropriate careers and to ensure competence.  My mission is not to oppose testing, but to work to make the testing process smoother for test-takers by providing them with effective, affordable and guaranteed test preparation products.

Finally, I’d like to say a word about our products. I’ve always believed that we should offer a quality product at a fair price. And that we should guarantee results, period. When you read our guarantee, you can be certain we will honor it- if our product does not help you, we simply don’t feel right about keeping your money. And remember your purchase supports our research efforts to develop new and better preparation for the next generation of students and professionals.

Thank you for your interest in our company and if there’s anything we can do to help you, please let us know.

Sincerely,

Peter Morrison, Founder, Morrison Media LLC